Presented by FNB Franchising in cooperation with Franchising Plus

This year’s Franchise Leadership Summit extended over two days and notched up a record number of attendees. Delegates enjoyed presentations by top class speakers drawn from the areas of franchising, banking and other service providers. A number of panel discussions rounded out the programme and networking opportunities added additional value.

Setting the scene

Spurred on by the success of last year’s inaugural Summit, FNB Franchising and Franchising Plus again joined forces and resolved to make this year’s event even better. In this, they succeeded. While the first day’s emphasis was on insights into the various facets of franchising with emphasis on issues of concern to franchisors, the second day addressed a wide range of topics of interest to franchisors and franchisees alike.

In his welcoming address, event MC Peter Nodor made reference to the quality of the speakers and the presence of so many of the franchise sector’s movers and shakers in the audience. He said, “This event has the potential to shape the future of franchising in South Africa. If it doesn’t start to happen here, it won’t happen at all. FNB Franchising and Franchising Plus deserve a round of applause for making it happen.”

At the end of the summit, delegates left enriched by a host of newfound insights that will help them in no small measure to drive their franchises forward with renewed vigour.

To assist interested parties who were unable to attend this event, a list of presentation topics complete with links to summaries of each follows:

Day 1

Topic Speaker(s)
Innovation as a pillar of success Jacques Celliers, CEO Designate: FNB
Global postcards from KFC Doug Smart, MD: KFC South Africa
Making multi-unit ownership work Doug Smart & Burt Gunning, Franchisee of the year 2012: KFC
The Fruit & Veg story Brian Coppin, Co-founder: Fruit & Veg City
How Landlords and franchisors can collaborate to encourage small business growth Property panel
The first fifty metres – How to engage customers and improve sales in a retail environment Sean Leas, Executive Director – Smollan
Building a category while building a brand – The journey that led to Sorbet Ian Fuhr, CEO – The Sorbet Group
Digital media trends and best practices for franchisors Media Panel

Day 2
For these articles go to www.franchisesummit.co.za

Topic Speaker(s)
How does franchising work? Anita du Toit and Eric Parker, Partners – Franchising Plus
Will I be a suitable franchisee? The ideal franchisee profile Ingra du Buisson-Narsai, MD – Get Meaning
The growth of the emerging market Gerald Brown, Franchise Executive – DoRego’s
How to become a positive and complient franchisee Burt Gunning, Founder and MD: Gunret Foods
How to finance a franchise Morné Cronjé, Head of Franchising: FNB
Location, location, location – how to find and assess good sites Stephen Walters, Director: Fernridge Consulting
Why it’s important to fit into the culture of a franchise Ian Fuhr, CEO – THe Sorbet Group
What you should know about the CPA Janusz Luterek, Attorney: Hahn & Hahn Attorneys

Audience feedback suggested that the seeds that were planted during the event fell on fertile ground. This in turn encouraged the organisers to commence preparations for next year’s event immediately. We hope to see you there!

ã Kurt Illetschko 2013. Published with permission.